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18/13 Coles Ave
Mt Eden, Auckland.

ph 09-632-1158


We are Switch, an Auckland-based design studio working with small start-ups and established international brands from fashion and beauty to innovation and manufacturing. For us, design shouldn’t simply window-dress a solution but instead create something that becomes an intrinsic part of our clients' businesses and with lasting value.

For over 20 years Switch has been producing effective design solutions that are both unique and appropriate for small start-ups to established international brands in a variety of business sectors. Whether it be a brand launch, identity refresh or a targeted consumer experience, we approach every design problem with the same belief.

For us, design is not an insular process but a partnership and one that is built upon being open, collaborative and honest. Our successes have proven this approach to be a rewarding one, producing design that hasn’t simply window-dressed a solution but instead created something that’s become an intrinsic part of our clients’ businesses with lasting value.

From fashion and beauty to innovation and manufacturing, Switch is a brand-focussed studio gathering insights and experience in business sectors that are constantly evolving. This has allowed us to create brand experiences in a variety of platforms and channels by persistently seeking out the most effective output for any given design challenge. By doing so, the brand remains central to our thinking and at the heart of everything we do.



Our services—art direction, brand identity, design for print, design for publishing, design for retail, environmental design, exhibition design, film & motion direction, naming, packaging design, strategy, UX/UI design, wayfinding & web design.


We measure success by our own standards but now and then a little recognition from others reaffirms how we and our clients feel about the work.

Best Awards 2018 
Bronze, Colour Award 

Best Awards 2015 
Purple Pin, Best Effect 
Barkers Brand 

Best Awards 2015 
Silver, Environmental Graphics 
Nike Air Max Day 

Best Awards 2015  
Bronze, Exhibitions & Temporary Spaces 
Nike Air Max Day

Best Awards 2014
Gold Pin, Exhibitions & Temporary Spaces
Nike Lab

Best Awards 2013
Bronze, Exhibitions & Temporary Spaces
Mini x Switch

Best Awards 2012
Gold Pin, Retail Environments
Platinum Sports Co.

Interior Awards 2012
Category Winner, Retail Spaces
Platinum Sports Co.


From time to time we share projects we have been working on so if you would like to join the mailing list please fill in the form below.